Overview

If you manage multiple eShops, you often need to show different products in each store. For example:

  • Brand A’s products only in Store A
  • Premium products in your flagship store, budget items in your outlet store
  • Region-specific products based on availability

Product filters in exports solve this by letting you control exactly which products each export includes.

How it works

Step 1: Open your Export

  1. Go to [navigate:/exports|Exports]
  2. Find and edit the export for the eShop you want to configure

Step 2: Add a Product Filter

In the export settings, add your filter criteria. The filter determines which products to include.

Example - Only Nike products that are visible:

brand_id = 'code:NIKE' and visibility in ('visible')

Common Filter Examples

Filter by Brand

Export only products from a specific brand:

brand_id = 'code:NIKE'

Filter by Multiple Brands

Export products from several brands:

brand_id in ('code:NIKE', 'code:ADIDAS', 'code:PUMA')

Filter by Label

Export products with a specific label (e.g., “Summer Collection”):

'label:SUMMER2026' in labels

Combine Multiple Conditions

Export visible Nike shoes only:

brand_id = 'code:NIKE' and visibility in ('visible')

Tips

💡 Always include visibility check - Most filters should include visibility in ('visible') to exclude hidden products

💡 Test your filters - After saving, check the export preview to ensure the right products are included

💡 Use product codes - Reference brands, categories, and labels by their code (e.g., 'code:NIKE') for stability